Retail Merchandise Assortments

Can We Help You with with Retail Merchandise Assortments ?

“We know we have duplication in our merchandise assortments, and categories that aren't pulling their weight, but it's such a time-consuming job to get our hands around what’s worthwhile and what we don't need. Can you help us?”

Yes We Can!

You Can’t Be All Things to Every Customer

The natural instinct of any retailer is to be able to satisfy all the needs of their customers. Opportunities often seem to be there for the taking, but it’s easy to get away from doing what you do best. When that happens, merchandise assortments seem to multiply as if they have a life of their own.

Related, Complementary Merchandise Assortments and Retail Pricing Integrity

All too often, many retailers realize they’ve shifted from expanding their merchandise offerings into related, complementary categories (which can be very productive), to simply adding SKU’s to existing categories (which seldom leads to increased sales). More often than not, simply adding SKU’s leads to increased markdowns and eroded margins and profits. Not to mention the loss of retail pricing integrity.

Merchandise Assortments and Sales Strategy

When this occurs, it is important to step back and take a fresh look at your merchandise assortments and sales strategy. It may be easier to sell your existing customers new items, than it is to find new customers for your existing items, but in selecting those new items, it is critical that you are actually growing sales - and not just your inventory.

Analyze Your Merchandise Assortments

We’ll take the time to listen to you and learn about the nuances of your business, and your customer’s expectations of you. We’ll help you segment your sales and your inventory and analyze what role each item is playing and how productive it is, right down to the SKU level. We’ll propose steps to constructively focus your merchandise assortments, and we'll help you implement those steps, even with retail pricing.